I’ve said it before and I’ll say it again! People drive and create economies. Businesses are created by people. Governments are elected by people and/or run by people, and together we create the societies we choose to live in.
Globalisation drives our basic need for human interaction. As you read this, you are probably assessing what you genuinely need and deem important as an individual, business owner and member of society.
So how do we stimulate our economies? By stimulating human activity, and hence, sustainable economic recovery and improved society development! As people, we can all achieve this together.
Good businesses are driven by great leadership, good management and staff ownership. We must prioritise what we can control by collaboration and careful planning to achieve focused outcomes. It’s the collective small wins that create the momentum. The same applies in business.
Business owners’ short-term focus should go beyond ongoing cost management to drive long-term sustainability. I have never met founders who have created a business only for monetary gain.
Start focusing on managing opportunities (and their associated risks). This comes through redefining your markets, understanding the true market constraint, and identifying which opportunities you can practically cash in on. This is the first step of creating a robust and focused strategic plan.
Once you link your strategic plan to a feasible implementation plan, you as a business owner create the flexibility your business needs to sustain itself and grow.
Do you as a business owner have a focused plan for the next 30-Days, 12 months and beyond? I do!
